Words of the Founder

Potero Standard tells a story from the perspective of a Finnish soldier. We materialize the experiences of the community and bring them into a form that can be worn like a tattoo.

Our clothing designs come from the Potero community. From reservists, conscripts, peacekeepers and civil servants. From those who live this life and know it from the inside. Stories, humor, emotions and attitude are put into clothes.

Potero Standard relies on the legacy that was left to us. The will to defend our country is our everyday life. No friend is left behind. A spirit of service. Spirit. Responsibility. The desire to defend our independence of our own free will.

The will to defend our country is not just about training. It is also reflected in how you live and act. How you do your job, help your friends, and take care of those around you. The Potero Standard is for those of us who proudly carry this responsibility.

Best regards
Sergeant Schmidt